Expertise

Customer Experience Consulting

Refine every interaction to craft a seamless customer journey that enhances satisfaction and drives sustainable revenue growth.

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What you get with our customer experience consulting

Our customer experience consulting services assist companies in optimising every stage of the customer lifecycle. This helps unlock new revenue streams and maximise customer lifetime value by implementing comprehensive CX strategies and driving improvements across every touchpoint. Our expertise enables clients to create superior customer experiences that boost engagement, promote loyalty, and foster advocacy.

We rely on years of experience in data science and advanced data analytics to help you improve sales processes and identify upselling and cross-selling opportunities through personalised recommendations. Our multiskilled certified design experts also assist you in reducing customer churn by proactively addressing issues, and implementing retention strategies that keep clients engaged and satisfied.

What's included in customer experience consulting?

CX strategy development

We create comprehensive CX strategies that extend beyond your customer to include employees and stakeholders who keep your business running. Our approach fosters a culture of collaboration and mutual support, ensuring each interaction, internal or external, reflects your commitment to delivering exceptional experiences at every touchpoint.

Research and analysis

Our experts meticulously gather data across all customer touchpoints, employing advanced analytics to craft personalised strategies aligned with your CX objectives and geared towards improving key metrics such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), Customer Effort Score (CES), Customer Acquisition, Retention, First Contact Resolution (FCR), Churn Rate, Lifetime Value (CLV), and Health Score.

Data-driven insights

We harness the power of data analysis to gain actionable insights into your customer's preferences. By analysing behaviour across all touchpoints, we uncover trends that drive strategic decisions, ensuring that every aspect of your CX strategy is informed by solid evidence to elevate the customer experience.

The voice of the customer

While data can give an understanding of what is happening, qualitative research helps to understand why. Our approach centres on continuous listening to customer feedback, conducting in-depth studies and observing their behaviour across various channels. With these insights, we refine your CX strategy, ensuring it aligns closely with customer expectations and fosters loyalty.

What you can achieve with customer experience consulting

01

Enhanced customer satisfaction

We'll help you strengthen your brand reputation, gain a competitive advantage and, ultimately, drive sustainable business value by implementing meaningful improvements across every customer touchpoint. With our help, you'll be able to craft superior user experiences that boost engagement and build loyalty and advocacy.

02

Increased revenue and growth

With our customer experience consulting, you can optimise every stage of the customer lifecycle to unlock new revenue streams and maximise your customer's lifetime value. We'll also help you improve sales processes and identify upselling and cross-selling opportunities through personalised recommendations and targeted marketing campaigns for various customer segments.

03

Improved customer loyalty and retention

Customer retention is vital for sustained profitability. Our customer experience consultants analyse customer data (Voice of Customer), gathering insights from interviews, calls, surveys, social media, reviews, and support tickets. Utilising metrics like NPS, we craft tailored retention strategies to enhance engagement, foster loyalty, and drive repeat business.

04

Reduced customer churn

Customer churn can significantly impact business profitability and market share. Our CX consulting experts will help you mitigate customer churn by proactively addressing issues, providing timely support and implementing customer retention strategies that keep your clients engaged and happy.

05

Streamlined operational efficiency

Many businesses struggle with inefficient processes and workflows that hinder productivity and affect customer service delivery. We'll help you address this pain point by identifying bottlenecks, streamlining operations and implementing automation tools – all of which boost efficiency and drive down costs.

06

Security and compliance

In tightly regulated industries like finance and healthcare, investments in customer experience management are often necessary to safeguard compliance and ensure regulatory adherence. We'll help you bolster security and maintain compliance while improving accessibility and inclusivity – regardless of individual needs and language preferences.

Our customer experience consulting process

Understanding your business

We work to gain a deep understanding of your business model, products and services, including customer support processes, user interfaces and communication channels. Then, we identify your existing CX strategy's areas of strength and weakness.

Mapping the customer journey

We map out the entire customer journey – from awareness to post-purchase engagement – identifying touchpoints, interactions and potential pain points throughout the customer lifecycle.

Setting CX goals and metrics

We help you define clear and measurable CX goals aligned with your overall business objectives and establish KPIs to track the success of your customer experience strategy.

Developing an omnichannel approach

We'll help you develop and implement a comprehensive omnichannel approach (web, mobile, social media, etc.) to ensure a seamless and consistent experience across all customer touchpoints.

Designing a secure and compliant CX

We'll ensure your CX prioritises security and regulatory compliance, utilising data-driven insights to help you personalise customer experiences and cultivate a secure and customer-centric corporate culture.

Enabling continuous improvement

By establishing a feedback loop that continuously gathers customer viewpoints, you'll better understand your clients' expectations. We'll also help you monitor metrics and adapt your strategy based on evolving customer needs and market dynamics.

Industry-specific use cases for customer experience solutions

Healthcare

  • Patient journey mapping
  • Voice of the Patient (VoP) programs
  • Patient-centred design
  • Personalised customer experiences
  • Patient relationship management (PRM)
  • Patient support solutions
  • Feedback and surveys

Insurance

  • Customer journey mapping
  • Data-driven customer insights
  • Testing and optimisation
  • Customer-centred design
  • Personalisation and targeting
  • CRM
  • Customer support and service design
  • Customer loyalty programs

Finance

  • Customer journey mapping
  • Data-driven customer insights
  • Testing and optimisation
  • Customer-centred design
  • Personalisation and targeting
  • Omnichannel engagement
  • CRM
  • Customer support and service design
  • Customer loyalty programs

Sustainable energy

  • Customer journey mapping
  • Data-driven customer insights
  • User-centred design
  • Personalisation and targeting
  • CRM
  • Customer support and service design
  • Customer loyalty programs

Customer experience FAQs

Build industry-beating customer experiences

Boost loyalty, satisfaction and revenue with our customer experience consulting.

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How the first 90 days usually look
  1. Your idea
  2. Discovery
  3. Solution map
  4. Build
  5. Launch
Week 0 · discoveryWeek 8–12 · shipped